Demo: 
McNulty Construction

As an effort to help the small business community of the Midwest elevate their online presence to modern standards, we have prepared a free audit of your current website.
Another crucial aspect of any business's digital marketing strategy is an optimized Google My Business listing, which appears in Google Search and Google Maps — therefore we added a short Google My Business audit as well.

We're a team of 2 experienced digital marketing professionals and are here to help.

We hope you find this useful and get the chance to implement some of these recommendations in your current website, as well as generate more business from this.

Your current website

Our recommendations

  1. Your phone number is missing at a prominent spot. Consider adding it in the top right corner to make it easily findable for your visitors.
  2. Having a vertical navigation bar is considered as outdated design that is lacking functionality. Consider using a horizontal navigation bar at the top of your page and use the vertical space for something else.
  3. This is valuable real estate (no pun intended) that is not being used to its full potential. The content is great and shows what you do and why to pick McNulty, but it's not easily readable/scanable. Consider highlighting the best parts.

Mobile responsiveness test

FAIL

Your current website is not responsive, nor mobile friendly.
It's very difficult to use or navigate your website, as well as read its content on a phone or tablet.

Google My Business Analysis

Result:

  1. Besides your logo, no further images have been uploaded. Consider adding more photos, such as from staff or past projects to create more trust with your prospects.
  2. This section looks good -- well done!
  3. You have no reviews at all. Reviews are imperative in today's day and age. Consider collecting about 10-20 reviews from happy clients.

This is only a snapshot of a few items that could be improved about your business's online presence. Of course there's a range of other work that can be done in order to capture more leads through digital means.

If you are interested in finding out what this entails, or if you need professional help with any of this, don't hesitate to reach out to us at Lulo Agency.

We have more than 15 years of combined experience in providing small business with digital solutions. All of our work comes at attractive rates and month-to-month contracts.