Ripley Construction

As an effort to help the small business community of the Midwest elevate their online presence to modern standards, we have prepared a free audit of your current website.
Another crucial aspect of any business's digital marketing strategy is an optimized Google My Business listing, which appears in Google Search and Google Maps — therefore we added a short Google My Business audit as well.

We're a team of 2 experienced digital marketing professionals and are here to help.

We hope you find this useful and get the chance to implement some of these recommendations in your current website, as well as generate more business from this.

Your current website

Our recommendations

  1. Your logo seems to be pixelated. Consider replacing it with a higher resolution logo for more professional branding.
  2. Your phone number is missing at a prominent spot. Consider adding it in the top right corner to make it easily findable for your visitors.
  3. This is valuable real estate (no pun intended) that is not being used to its full potential. The content is great and shows what you do and why to pick you, but it's not easily readable/scanable. Consider highlighting the best parts.

Mobile responsiveness test


Your current website looks good on mobile phones.
Well done!

Google My Business Analysis


  1. No images have been uploaded at all. Consider adding more photos, such as your logo, from staff or past projects to create more trust with your prospects.
  2. You have almost no reviews at all. Reviews are imperative in today's day and age. Consider collecting about 10-20 reviews from happy clients.
  3. Your business hours are missing. Be sure to add them so your prospects know when to call you.

This is only a snapshot of a few items that could be improved about your business's online presence. Of course there's a range of other work that can be done in order to capture more leads through digital means.

If you are interested in finding out what this entails, or if you need professional help with any of this, don't hesitate to reach out to us at Lulo Agency.

We have more than 15 years of combined experience in providing small business with digital solutions. All of our work comes at attractive rates and month-to-month contracts.